Agent Resources

Get the Most Out of Your Referrals

Practical guidance for turning matched seller opportunities into closed business.

Responding to Seller Opportunities

When a homeowner is matched to you, respond promptly and with a clear, specific plan for their property -- homeowners are typically comparing more than one agent's approach. Review the details they've shared under Seller Opportunities before reaching out.

Preparing a Strong Comparative Market Analysis

A strong CMA references genuinely comparable, recently sold properties, accounts for your seller's specific condition and improvements, and explains your reasoning rather than presenting a number alone. Homeowners consistently value a CMA they can understand over one they simply have to trust.

Keeping Your Profile Referral-Ready

Matching relies on your service areas, specialties, and bio being current. Keep your profile up to date so you're matched with the sellers you're best positioned to help.

Building Your Own Network

Beyond seller referrals, use the agent directory and your connections to build referral relationships with other agents nationwide -- reducing your reliance on any single referral source.

Ready to see your matched opportunities?

Review homeowner requests matched to your service area.

View Seller Opportunities
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